It is also the tallest observation wheel in all of Europe, rising up 135 metres over the South Bank. At this height, those riding on one of the Eye’s 32 fully enclosed glass capsules can enjoy panoramic views of almost all of London, which can stretch as far as 40 kilometres on a clear day.
Sir Richard Rogers, winner of the 2007 Pritzker Architecture Prize, states that “The Eye has done for London what the Eiffel Tower did for Paris, which is to give it a symbol and to let people climb above the city and look back down on it.” The Eye definitely lets people get a great view of the city, and is one of best places from which to see London by night.
However, despite the spectacular view the Eye offers, some might be left wondering – what else is there to do at the London Eye?
Ride the wheel, of course!
A ride, or rather, a flight on the Eye takes approximately half an hour, and the view of London from the Eye is breathtaking. The ride offers amazing views of many of the city’s famous landmarks, including Big Ben, St. Paul’s Cathedral, and Buckingham Palace, just to name a few.
A flight on the Eye is particularly beautiful if you’re on a London Eye night tour, as the lights around the city, especially around the holidays, paint a wonderful city scene. If you’re lucky, you might catch a fireworks show going on around the city during your flight.
Add another dimension
Included in the ticket price to the Eye is the 4D Experience, which is the perfect prelude to a flight the London Eye. The ground breaking 3D film features spectacular in-theatre effects including wind, bubbles, and mist, thus adding the extra fourth dimension.
Take a cruise
If you want to see some of London’s most popular landmarks from a different vantage point, you can take the Christmas River Cruise, which takes you on a 40 minute sightseeing cruise along the River Thames. Sip on some complimentary creamy hot chocolate while your host regales you with stories of the river and the landmarks sitting along it.
Treat yourself to one of the different indulgent experiences available at the London Eye. Enjoy a glass of Pommery Brut Royal champagne by booking the Champagne Experience, or add a selection of canapés by choosing the Champagne and Canapés Experience instead.
For kids and chocoholics, the Hotel Chocolate Tasting Experience lets you take your love of chocolate to new heights, thanks to the London Eye and the experts at Hotel Chocolate.
This holiday season, you can also opt for the Mulled Wine Experience, to warm up your Christmas in London.
Hitting the ice at the cleverly named Eyeskate is a great way to kill some time before your flight, especially if you’re at the Eye with your family. Skating is also great fun even after your flight. In fact, we think it’s great fun anytime, at least until the ice starts melting.
Do some shopping (and maybe meet Santa)
Just a short stroll away from the eye is the Cologne Christmas Market, where you can find several decorated wooden chalets that offer up a variety of unique Christmas gifts and unusual presents. You can find jewellery, candles, toys, hand made soaps, and lots of other wares.
As you explore the chalets, you might stumble on Santa’s Secret Village, where you can meet jolly St. Nick himself and have your picture taken with him. Meeting Santa would be quite appropriate in the middle of your Christmas Eve tour.
Grab a bite
You can cap off your day with a warm meal. Head to Ping Pong for some Chinese dim sum, enjoy a more traditional Christmas meal at Skylon in the Royal Festival Hall, or find something that tickles your palate by availing of one of the many restaurant packages offered at the London Eye.
There really are so many things you can do at the London Eye, and we’ve just barely scratched the surface. If you’re on a London night bus tour, or any other tour that brings you near the South Bank, find your way to the London Eye for a wonderful, Christmas London experience.
156 Cromwell Road,
London SW7 4EF
Phone: +44 (0)844 880 5050
Fax: +44 (0)844 880 5060