Home Hotels & MICE Scandic launches fifth “unique” hotel

Scandic launches fifth “unique” hotel

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Signature property to have social “base camp” experience
Scandic says its fifth “unique” signature hotel, Downtown Camper by Scandic, will open in the former Scandic Sergel Plaza at Brunkeberg Square in central Stockholm.
The building is undergoing a complete rejuvenation to reopen after the summer of 2017 and offer “a new hotel experience that brings nature into the big city”, hence the name ‘camper’.
Downtown Camper by Scandic will be a social meeting place for both travellers and locals, Scandic predicts, and guests “will be invited to share in a ‘base camp’ experience that centres on wellness and community”.
In addition to making use of the “lifestyle concierge”, in-room bartender and shop, guests will be able to relax year round under the stars. Scandic says the concierge will recommend tips on unusual experiences such as Stockholm by kayak, mindfulness sessions, rooftop tours of the city, evening group runs and rooftop yoga.
There will be no traditional conference rooms – they have been replaced by “more personal rooms and spaces for events, meetings and get-togethers where the boundary between work and leisure is blurred”.
Signature hotels are marketed under their own hotel names with the extension “by Scandic”. Haymarket by Scandic and Grand Central by Scandic are operated as signature hotels. In 2017 and 2018, Downtown Camper, Hotel Norge in Bergen and Scandic Marski in Helsinki will open as signature hotels.
TTG Nordic

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