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Radisson Blu expands in Finland with two new hotels in Tampere and Helsinki

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Rezidor & SOK Corporation strengthen their partnerships in Finland
Radisson Blu, one of the world’s leading hotel brands, strengthen its network in Finland. The Solo Sokos Hotel Tammer in Tampere and Solo Sokos Hotel Aleksanteri in Helsinki will be rebranded as Radisson Blu during the first quarter in 2016.
Over the recent years, the iconic and unique hotels in Finland have experienced steady rise in popularity. The World Travel Awards recently awarded Radisson Blu Seaside Hotel as Finland’s Leading Hotel and Radisson Blu Plaza Hotel as Finland’s Leading Business Travel Hotel for the second time.
“SOK Corporation and the Rezidor Hotel Group are proudly building further on their long-term partnership and renewing their exclusive cooperation agreement for Finland. Radisson Blu hotels are an integral part the S Group hotel portfolio helping us to position our portfolio on a global level and building competitive advantage. Following the demand and our unique positioning in Finland, Tammer and Aleksanteri are ideal additions to our dynamic Radisson Blu portfolio,” says Tomi Peitsalo, the Vice President of SOK International Hotel Business and Radisson Blu Regional Director, Finland.
Radisson Blu Hotels & Resorts in Finland continue to lead on customer satisfaction. The recent recognition by World Travel Awards further prove that international and domestic travelers to Finland love staying at Radisson Blu. According to the Radisson Blu guest satisfaction survey covering the Nordics, two of the Finnish hotels rank on top in customer satisfaction in Scandinavia.
Tammer with its rich history and remarkable stories offers Radisson Blu customers a unique grand experience in culturally and historically significant surroundings. Aleksanteri with its distinctive service will introduce the guests an intimate boutique style hotel experience.
Tampere region is developing fast, further fueling the demand for a more diversified supply of hotel rooms and meeting facilities of world-class standards. The rise of travel and tourism industry in Helsinki itself is expected to attract more tourists and international events.
“As one of the world’s largest hotel companies and proudly a long-term partner of SOK Corporation we are well placed to leverage the new business opportunities in Finland and Nordics, and delight our international guests. We are proud to add these two stunning hotels to an award-winning portfolio and offer the best of upper upscale hospitality experience,” added Joep Peeters, Senior Vice President, Franchise Services for Carlson Rezidor Hotel Group.

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