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Novotel innovates with a “Virtual Concierge”


Is there a good restaurant close to the hotel? What time is the next flight? Any exhibitions not to be missed? Novotel has deployed a digital concierge service that is available on a touch screen in the hotel lobby and also adapted for mobile applications.

In 2008, Novotel launched the new Novotel Web Corner on a Mac. One year later, the brand deployed the XBOX 360 terminal before surprising us in 2011 with its Kinect Experience. Following these acclaimed achievements, as from June 2013, guests will be able to benefit from a brand-new and particularly innovative service: the Virtual Concierge.

In practice, a touch screen is set up in the centre of common areas where guests can browse and find information related to the brand, the hotel and its neighbourhood, such as suggestions for restaurants or museums, or practical information regarding the weather and flight schedules. Other innovative services are also available, like sending virtual postcards.
With this new simple and intuitive technology, Novotel remains true to its values as an innovative brand offering a constantly evolving customer experience. The Virtual Concierge, which is already up and running in the Novotel London West, has proven a hit with guests and is eagerly awaited throughout the network.
But that is not all. A free, downloadable application for all Android and Apple devices will be available starting this September: guests will then be able to benefit from the virtual concierge’s information even when they’re on the move.
A good way to be sure you make the right choice, any time during your stay.


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