This year could be a landmark year for IT&CMA, which is in its 20th year, and CTW Asia-Pacific, which is in its 15th year. The double event will be held at the Bangkok Convention Centre from October 2 to 4. Billing itself as the only MICE and corporate travel business event that delivers two groups of buyers, the “double bill” of IT&CMA and CTW Asia-Pacific allows appointments to be arranged that have a higher chance of closing deals.
In August, pre-event appointment scheduling takes place via an online appointment matching system. With one set of appointments, IT&CMA exhibitors select 25 MICE buyers and 12 corporate travel managers, and CTW exhibitors select 12 corporate travel managers. MICE buyers select 25 exhibitors and corporate travel managers select 12 exhibitors. Pre-scheduled appointments are generated by computer. Then, on October 2, on-site appointment scheduling takes place.
[pictured: Sellers meet buyers at IT&CMA and CTW Asia-Pacific 2011; courtesy IT&CMA]