Home Press Releases Largest advertising project for Riga & Latvia Meetings industry implemented

Largest advertising project for Riga & Latvia Meetings industry implemented


magicLatvia is a 34-page digital magazine, which features all of the main information on opportunities and advantages in organizing business tourism events in Latvia, especially in Riga and Jurmala. The project has been successfully implemented in cooperation with the German company Tmf-Dialogue, which specializes in business tourism marketing.

The magazine will be sent out to over 16,000 professionals operating in the business tourism, conference, congress and corporative event sector in Germany, Switzerland, Austria, the Netherlands, Belgium and other European countries. It will also be sent out to all the participants of the IBTM World 2017 exhibition, which will be held in Barcelona from November 28 to 30. This is one of the largest exhibitions in the sector, and each year is attended by specialists from almost 100 countries all over the world.

As MEET RIGA director Aigars Smilt?ns points out: “this is the largest advertising project in the business tourism sphere in the past 10 years. In cooperation with Tmf-Dialogue, we have in the past several years also published over 15 different articles about MEET RIGA and business tourism opportunities in Riga, Jurmala and Latvia, thus ensuring the recognition of Riga as a business tourism destination in Europe.”

The magazine can be viewed here: http://www.tmf-dialogue.net/magiclatvia-new-online-magazine-released.html


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