More than one million free nights awarded to members
Hotels.com®, a leading online accommodation booking website, has today announced its Welcome Rewards® customer loyalty program has passed over 10 million members.
Hotels.com celebrates its 10-millionth Welcome Rewards member, reflecting a sustained period of growth for the industry-leading loyalty program. There has been a robust uptake by travelers since its launch in 2008. To date, well over one million free nights have been awarded, allowing members to literally earn rewards while they sleep.
In the Welcome Rewards program, customers can earn a free* night at more than 100,000 hotels across the world for every 10 nights stayed, with no blackout dates.
The Top 10 redeemed destinations in the North America region in 2013 were:
Clive Peoples, vice president loyalty at the Hotels.com brand, commented, “Ten million members is a significant milestone, and one which we are extremely proud of. We set out to make this an easy-to-use program which would reward our customers generously, so it’s great to see the growing uptake of Welcome Rewards.”
“We’d like to take this opportunity to thank all of our members for their ongoing support. Welcome Rewards is our way of giving back to our loyal customers, providing them with a loyalty program that is easy to use and rewarding.”
Hotels.com recognized the individual who helped the company achieve the 10 million member mark. “It’s not every day you get the opportunity to enjoy 10 free nights simply for signing up for a free loyalty program,” said M. Robinson the 10 Millionth Hotels.com Welcome Rewards member. “I’ve never won anything like this before and I’m looking forward to taking my wife to cities like Boston and New York to enjoy some overnight stays and sightseeing.”
* Subject to Welcome Rewards terms and conditions, as set out at www.hotels.com. Taxes and fees apply to the free night