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Finnair: Change for Good achieves excellent result


Funds will support education for children in Asia

The Change for Good collection by Finnair for UNICEF on international flights over the Christmas and New Year period achieved an excellent result. This year’s campaign targeted the UNICEF Schools for Asia programme, supporting education for children in 11 Asian countries.

 During six weeks from November 26, 2012 to January 6, 2013, Finnair’s customers donated 69,729.28 euros in special envelopes placed in aircraft seat pockets and collection boxes at Helsinki Airport.

 Additionally, Finnair Plus customers donated a record amount, more than 2 million Finnair Plus points to UNICEF.

“I want to warmly thank all our customers who have given their support to Change for Good,” says Arja Suominen, SVP Corporate Communications and Corporate Responsibility. “I also want to extend my thanks to our employees and partners who have participated in the collection. With these donations we support UNICEF’s valuable work in promoting education for the most disadvantaged Asian children.”

UNICEF’s Schools for Asia campaign supports children’s schooling in Bangladesh, Bhutan, China, East Timor, India, Laos, Mongolia, Nepal, Papua New Guinea, the Philippines and Vietnam. The campaign aims to provide children with qualified teachers, safe and clean school facilities, and well-designed curricula that include life-skills education in health, nutrition, hygiene, sanitation and HIV prevention. In order to achieve permanent and positive change, UNICEF works together with local authorities and village communities.

 Finnair Plus loyalty customers can donate their points to UNICEF throughout the year. Extra accumulated coins can also always be dropped off at permanent collection boxes around Helsinki Airport.

 Since 1994 Finnair and its customers have donated 1.17 million euros to UNICEF.
Further information: Finnair Media Desk, comms(a)finnair.com, tel. +358 9 818 4020.
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 Finnair Group website: www.finnairgroup.com
 Marimekko for Finnair: http://www.multivu.com/mnr/56635-finnair-marimekko-design-collaboration


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