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Finnair awarded Future Travel Experience Ancillary Gold Award for making ancillary services available across its digital channels

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Finnair has been awarded with Future Travel Experience Ancillary Gold Award for its ancillary offering and makings its ancillary offering available for customers across its digital channels. Finnair ancillary services can be bought through its booking engine at Finnair.com, through the Finnair mobile app, as well as through the Nordic Sky Wi-Fi portal available on Finnair’s long haul flights.
The award was given at the Future Travel Experience industry event in Dublin.
Finnair offers a wide range of ancillary services that customers can use to tailor their travel experience: customers can book their ride to the airport and back already when making their flight reservation, upgrade their travel class, pre-order inflight meals, reserve seats, pay for additional baggage and buy various destination services. The share of ancillaries in Finnair sales has increased steadily.
“We want to offer services that improve the customers’ travel experience and add comfort. Ancillary services enable everyone to tailor their trip, for example by adding travel comfort or booking a transportation to the airport. We these new services together with our customers and our personnel, aiming to continuously improve the offering,” says Sari Nevanlinna, Head of Ancillary Business at Finnair.
Finnair targets to nearly double its 2016 ancillary revenues by 2020.

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